The company was established by Sara Shantelle Lim, an outstanding young entrepreneur, Beafully International is one of the largest OEM distributors in Southeast Asia of Swiss beauty and health products that are researched and formulated in Switzerland, France and USA. Headquartered in Singapore and with more than 20 years of experience in the aesthetic and beauty industry. Beafully International have successfully expanded its global network of more than 3 million people as its customer base.

Since its inception, Beafully International has constantly seek to expand its product line under the Beafully Branding to target different market segments.