Zubaeda Chalan Hasan (better known as Zuby) is a trained beautician and consultant, an educator and entrepreneur with over 20 years of experience in the beauty, bridal and spa industry. Her passion towards beauty, bridal and spa and her vast experience working with leading cosmetic companies were the main thrust for the birth of Citra Ayu Beauty & Bridal Services in 1996.
Zuby's success in the beauty and bridal services gave her the confidence to introduce her own range of cosmetic products - Zuby de Beaute in 1999. Her cosmetic products emphasize on the concept and image of Pureness, Freshness and Simplicity with a huge intensive ingredients to preserve a younger looking radiant and healthier skin.