- About Us
About Us
Wrought with blood, toil, tears and sweat, good writing floats like a butterfly across the page and sings like a bird in your heart.? Michelle Lee
What you get with Write Karma is a unique bag of skills.
Write Karma is headed by Michelle Lee, a seasoned journalist, consummate wordsmith and adept ad person who brings to each project broad experience garnered over a 20-year writing career.
With experience accrued from working for a newspaper, magazines and advertising agencies, she marries journalistic skills and editorial creativity with advertising savvy.
Among her arsenal of tools: A feature writers finesse with words, the journalists ability to cover an event and the ability of an advertising person to understand and sell to a specific audience.
Not Just Another Word Factory
Three things make Write Karma more than another copy sweatshop: Strong interviewing skills, writing that resonates and a nose for winning angles.
Exceptional Interviewing Skills
Michelles years in journalism have honed her skills as an interviewer. A former news reporter and features writer in various lifestyle magazines, she has the experience and the training to ask the right questions to obtain vivid and compelling quotes. She solicits the whole, real picture through penetrating questions, to uncover the riveting story behind your firm, product or service.
Writing That Resonates
Write Karma strives for work that resonates with the target audience. Michelle possesses the skill to breathe life and excitement into the most prosaic of products and topics. A self-starting researcher, she brings to each project thoroughly researched facts and figures that take the finished work beyond fluff. The result: Work that captures the essence of the matter and that touches the heart.
A Nose For That Winning Angle
Years of journalism have also finely attuned Michelles instinct for that winning angle. No matter how dull the subject matter, she is able to coax forth a compelling story angle for a high-impact press release, advertorial or case study.
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